I received the following announcement today and feel it's important to pass along to you:
Tonight The Biggest Loser will announce new stats from the U.S government citing more than 49 million Americans struggled to get enough to eat in 2008, the highest total in 14 years. To wake up Americans to the hunger issue, trainer Bob Harper will reveal that General Mills is making an unprecedented donation of 49 million bowls of whole grain cereal to Feeding America.General Mills is also encouraging Americans to fight hunger in their own communities and help Feeding America deliver millions of pounds of groceries to local food banks by joining the Pound For Pound Challenge. Americans can get involved by pledging to lose weight online at www.PFPChallenge.com. For every pound lost, General Mills will donate $0.14 to Feeding America (up to $800,000), enough to deliver one pound of groceries to a local food bank.
With your help, last year the Pound For Pound Challenge helped Feeding America deliver more than 3.5 million pounds of groceries to local food banks. The second year of the Pound For Pound Challenge kicks off tonight after the season finale of NBC’s The Biggest Loser (8 p.m. EST).
You can make a difference in your life, as well as the lives of those in your community.
